Cox Plans: Standard Pricing vs StraightUp Internet
Cox runs two separate pricing structures side by side: traditional promotional plans that increase after 12 months, and StraightUp Internet — a flat-rate, no-contract option with one fixed price for as long as you keep it.
| Plan | Speed | Promo Price | Standard Price | StraightUp Flat Price |
|---|---|---|---|---|
| Go Fast 250 | 250 Mbps | $50/mo | $88/mo | $60/mo |
| Go Faster 500 | 500 Mbps | $70/mo | $108/mo | $80/mo |
| Go Even Faster (1 Gig) | 1000 Mbps | $90/mo | $128/mo | $100/mo |
| Gigablast | 1.2 Gbps | $100/mo | $138/mo | Not available |
StraightUp Internet costs more upfront than the promo rate but never increases — for anyone planning to keep Cox longer than 18-24 months, StraightUp is usually cheaper over a 3-year horizon despite the higher sticker price.
What's Included and What Costs Extra
- Panoramic WiFi gateway: $13/month, or bring your own approved modem to skip it.
- Data cap: 1.25TB on standard plans; StraightUp includes unlimited data at no extra charge.
- Professional install: $100 one-time, waived if you self-install.
Which Plan Actually Fits
For most households, Go Faster 500 covers 4K streaming, gaming, and remote work comfortably. StraightUp at the same speed tier is worth the extra few dollars a month if you value price predictability over chasing promo deals every year — see our full Cox speed test results before deciding on a tier.